- User feedback events for a total of 14 indie games will be held online from the 14th to the 20th
- Smilegate membership will be a stepping stone for young people dreaming of being creators in the post-corona era
[2020-0921] Smilegate FutureLab (Creativity/Creative Environment Research Center in Smilegate Hope Studio, hereinafter referred to as FutureLab) is a youth creation and marketing planning support program, with the 12th creative teams and users participating in the creation section of Smilegate Membership On the 21st (Mon), it was announced that the game demonstration event'Smilegate Membership Open Beta Day' (hereinafter referred to as Open Beta Day) was successfully ended.
This Open Beta Day was conducted online from the 14th to the 20th, adopting a non-face-to-face method due to Corona 19. ▲ The Outsiders Kids team's quarter-view action game 'Ripple Effect' ▲ New Mountain team's 2D side-scrolling action game 'LUCIA' ▲ The Catsby Studio team's DJing rhythm game 'CAT THE DJ' and other PC and mobile platforms 14 games participated.
FutureLab has organized over 200 evaluation groups through pre-online application for game users who are interested in indie games. In addition, 14 games were divided into two groups, A group and B group, 7 each to allow in-depth feedback on each game.
The user evaluation team downloaded and enjoyed the game of their group for 7 days, and submitted feedback on their impressions and direction of development. In addition, Hope Studio held a live YouTube broadcast on the 19th and 20th, where the game development team and the user evaluation team shared opinions about the game.
Smilegate FutureLab team leader Oh Sook-Hyun said, “Recently due to Corona 19, events where young people dreaming of creators can introduce their own games are shrinking, and FutureLab is a large-scale open with 14 teams participating online. He said, “We will continue to develop Smilegate membership so that young people who dream of becoming creators in the post-corona era can become a stepping stone to achieve their dreams.” said.
On the other hand, Smilegate Membership is Smilegate's creative and marketing planning support program, which has been running since 2010, and supports the enthusiasm and possibilities of young people interested in games and entertainment.
Smilegate Membership consists of two categories: ▲ 'Creation Division' that supports young people who dream of completing projects and entrepreneurship as content developers ▲ 'Marketing Division' for college students who want to grow into trend-leading marketers in a rapidly changing market environment.
The 'Creation Division' closely supports all stages from content development to completion, including support for research spaces that can be used 24 hours a day, professional mentoring consisting of Smilegate business developers and startup representatives from Orange Farm, user feedback demonstrations, and provision of creative activity expenses. . In addition, if participants try to start a business, the Smilegate start-up support program is also linked. In the case of the 'Marketing Division', the tasks of planning and producing marketing contents for Smilegate's main IP (Intellectual Property Rights) such as games and characters are given. Smilegate also supports various competency-building programs such as mentoring for marketing practitioners, and support for project activity space and activity expenses. In particular, the Smilegate internship opportunity is also provided to outstanding activists through evaluation.
